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(e-Book) Understanding Cross-Cultural Management 4th Edition (12 Months Digital Access) – Browaeys

RM85.00

Product Info
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Product Description

Given the global nature of business today and the increasing diversity within the workforce of so many industries and organisations, a cross-cultural component in management education and training has become essential. This is the case for every type of business education, whether it be for aspiring graduates at the start of their careers or senior managers wishing to increase their effectiveness or employability in the international market. The 4th edition of Understanding Cross-Cultural Management has been adapted in line with the feedback from our many readers, and boasts new case study material based on recent research, as well as a stronger focus on Asian cultures, thereby providing more non-Western examples.

Table of Content

This is a digital product (eBook) with 1 year access, Please take note of the access platform and access period.

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Part One CULTURE AND MANAGEMENT
1 Determinants of culture
2 Dimensions of culture: Hofstede and GLOBE
3 Business cultures in the Western world
4 Business cultures in Asia, Africa and the Middle East
5 Cultural dimensions and dilemmas
6 Culture and styles of management
Part Two CULTURE AND ORGANISATIONS
7 Culture and corporate structures
8 Culture and leadership
9 Culture and corporate strategy
10 Managing human resources in a global environment
11 Culture and customers in the global market
12 Managing cultural change in a global environment
Part Three CULTURE AND BUSINESS COMMUNICATION
13 Business communication across cultures
14 Managing intercultural negotiation and conflict
15 Working effectively in an international environment